Unlock seamless ticketing with Secutix API integration

• Keep users on site: Integration removes the need to redirect off site for ticket purchase, keeping customers in a journey fully designed to your requirements. Customers stay immersed in your brand from browsing to booking. 
• Improved hospitality journeys: Cross-sell packages and tickets seamlessly within a single journey, avoiding fragmented journeys. 
• Total UI control: Design a ticketing interface that reflects your brand and serves your operational needs, from seating maps to pricing displays. 
• Enhanced flexibility: Support resale tickets, memberships, and donations, all within the same integrated experience. 
• Deeper analytics: Integration with GA4 and other analytics tools enables richer insights into user behaviour across the entire ticketing funnel, supporting continuous improvement and CRO.  

After winning the tender – and before beginning the site re-design – we worked to a specific and site-critical deadline with REMT to upgrade their Umbraco platform before their current version went to end of life. This vital piece of house-keeping was particularly crucial as it had to happen in the summer and during one of their busiest ticket-selling periods. 

After this was achieved, we were lucky enough to witness the Tattoo for ourselves, and we wanted to bring the feeling of being at the Castle Esplanade by translating this vibrancy and the spectacle of the show into the site experience as far as possible. 

To do this, we utilised hero video footage in the design so first-time ticket-buyers are instantly enthralled, while repeat visitors are reminded of the stunning visual and audio experience they’ve had.