Getting creative with corporate brand film
We've just launched a new promotional film for a new client of ours, OCCMS. They are a leading provider of software and management services for the oil, gas and mining industries. In basic terms, they help prevent large-scale projects running over schedule and budget (apparently a very regular occurrence in the industry!)
They wanted to demonstrate this idea in a film that broke away from the corporate norm in their industry. Enter Dog’s creative team…
They worked on a number of concepts with one being a clear favourite. The idea was to visualise chaos being brought to order. And this was to be achieved by throwing 50 litres of paint at a white wall.
Really it’s best to watch the film to understand! So pop across to vimeo.com/dogdigital/occms
Malcolm Webber, Project Support Manager at OCCMS, was present from the initial pitch to the filming on the day and he commented,
Full credit to Dog Digital for the paint splash, uncovering & revealing concept! All OCCMS could come up with was that we wanted something eye catching, thought provoking and strong on message; we had no idea how we could bring all these elements together. Dog Digital presented the idea to us and we have to say the finished product met and bettered everything we were looking to achieve.Malcolm Webber, Project Support Manager at OCCMS
Thanks Malcolm! And if you fancy a look behind the scenes, go on across to our blog where Grant and Darren from our creative team have posted a 'making of' video.